WIN Group is a company that is engaged in thermal technology. Through technology brought by WIN Group, factories can boost their cost efficiency. This company has #WIN4LESS values—Less People, Less Energy, Less Space, and Less Waste—which we as their agency wanted to deliver to the potential customers. We built a foundation by optimizing omnichannel marketing, in which we started with brand awareness as a goal. By changing their brand as a “holding company”, we also activated the digital campaign for the first time. Not only the WIN Group as a holding company, we were given the chance to run their subsidiaries company