Rodeo

Rodeo House

RODEO is taken from an American term that means toughness, competitiveness, and skill. In the past, RODEO described something masculine, cool, and bold. However, it reflects more feminine clothing with a modern and new character nowadays. For this reason, we’ve rebranded RODEO in a more modern direction but still adhere to the RODEO values. As a result, we found the #RollinWithRODEO campaign that means “RODEO will always be with women who are actively living their daily lives” which is realized through the design and concept of content on social media.

Category : Brand
Date : Mei 2021
Tags : Social Media