Melon Branding


Rodeo is a reputable Indonesian clothing brand that has been satisfying customers since its establishment in 1983. Dedicated to serving young mothers, career-oriented women, and fresh graduates, Rodeo offers a diverse collection that radiates modernity and dynamism. Their ready-to-wear garments are designed to be versatile, suitable for a variety of occasions and settings.

Quality takes precedence in Rodeo’s mission, ensuring that each clothing category they offer adheres to the highest standards. Rodeo also values customer engagement, maintaining an active online presence that showcases their new arrivals and best-sellers. A dedicated blog acts as a space for the brand to interact and connect with its audience.

Throughout the years, Rodeo has consistently received positive reviews from customers who commend the quality, design, and comfort of their products. This long-standing trust and loyalty towards the brand have made Rodeo a preferred choice in the Indonesian clothing market for over three decades.

At Melon Branding, the most complete advertising agency service provider, we are proud to have supported Rodeo’s digital growth. Our work includes managing their social media platforms, developing their website, conceptualizing brand identity campaigns, handling KOL management and organizing photo shoots. Our collaboration has resulted in significant growth, with a nearly 100% increase in revenue over the previous year. As a creative & branding agency Indonesia, we are very proud to be trusted by Rodeo, to help their business get better.





Social Media, Photography, and Website Development,KOL management, Campaign, Digital Marketing

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